DID YOU KNOW?

1P PER LITRE

Production costs can be reduced by 1p per litre over a 12-month period by using CowAlert to improve
fertility alone.

(*Study on 5 farms using CowAlert system over a 12-month period)

1 HOUR

One hour additional lying time provides 1.7kg additional milk in the tank each day!

(Bach et al. 2008)

£320 PER COW

Average cost of lameness case, £320 per cow.

(Willshire & Bell, 2009)

270 – 857KG

Lameness reduces milk production by between
270 – 857kg per lactation. The reduced milk production may occur up to 5 months after treatment for lameness!

(Huxley, 2013)

8 LITRES LESS

A lame cow on average produces 8 litres of milk less per day compared with
non-lame cows.

(Blackie et al., 2011)

COMMERCIAL FARMING

CowAlert uses state of the art technology to provide 24/7 health, lameness and fertility alerts to dairy farmers, enabling them to make significant time and cost savings.

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RESEARCH PRODUCTS

IceRobotics is the world’s leading developer and provider of data collection and analysis products for monitoring livestock behaviour.

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COMMERCIAL FARMING

CowAlert uses state of the art technology to provide 24/7 health, lameness and fertility alerts to dairy farmers, enabling them to make significant time and cost savings.

More Info

RESEARCH PRODUCTS

IceRobotics is the world’s leading developer and provider of data collection and analysis products for monitoring livestock behaviour.

More Info

EXCEPTIONAL RETURN ON INVESTMENT?

The below example shows the annual savings you could be making based on small management changes with the assistance of CowAlert, on a UK farm with an average herd size of 150 dairy cows.

MANAGEMENT CHANGES

Simple changes to the management on your farm

BACKGROUND

Average industry statistics

ANNUAL SAVING

Potential annual savings to
your farm business.

REDUCE CALVING INTERVAL

REDUCE NUMBER OF LAME COWS

INCREASE COW
LYING TIME

Avg. cost per day over 365 days per cow is £51

Avg. cost of lameness case, £320 per cow2

60 minutes extra lying time is 1.7kg additional milk3

10 Days

8 Cows

30 minutes

£7,500.00*

£2,560.00*

£13,495.88**

YOUR POTENTIAL ANNUAL SAVINGS

£23,555.88

*  The above figures are based on average UK herd size of 150 dairy cows. **  Figure based on current milk price per litre being £0.29 as reported by Defra December 2018.

1. The average cost of a missed heat is £110 per 21 days, equalling £5 per day per cow. 2. Willshire & Bell, 2009 3. Bach et al, 2008

Learn More

EXCEPTIONAL RETURN ON INVESTMENT

The below example shows the annual savings you could be making based on small management changes with the assistance of CowAlert, on a UK farm with an average herd size of 150 dairy cows.

MANAGEMENT CHANGES

Simple changes to the management on your farm

BACKGROUND

Average industry statistics

Avg. cost per day over 365 days per cow is £51


10 DAYS


ANNUAL SAVING

Potential annual savings to your farm business.

£7,500.00*


BACKGROUND

Simple changes to the management on your farm

Avg. cost of lameness case, £320 per cow2


8 Cows


ANNUAL SAVING

Potential annual savings to your farm business.

£2,560.00*


BACKGROUND

Potential annual savings to your farm business.

60 minutes extra lying time is 1.7kg additional milk3


30 minutes


ANNUAL SAVING

Potential annual savings to your farm business.

£13,495.888.00**


YOUR POTENTIAL ANNUAL SAVINGS

£23,555.88

*  The above figures are based on average UK herd size of 150 dairy cows.

**  Figure based on current milk price per litre being £0.29 as reported by Defra December 2018.

1. The average cost of a missed heat is £110 per 21 days, equalling £5 per day per cow. 2. Willshire & Bell, 2009 3. Bach et al, 2008

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WHY USE COWALERT?

CowAlert is the number one choice for farmers and researchers across the globe. It delivers a highly accurate understanding of fertility, health and well-being, allowing the user to improve performance and cost-effectiveness across their business.

With its proven technology, CowAlert has been developed through years of dedicated research. It offers farmers a valuable tool which can be used as your ‘eyes and ears’ 24/7, with the ability to view data on your laptop, tablet or smartphone. We provide first class training and support to our customers and offer regular updates and new modules all designed to improve herd management.

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COWALERT HELPS TO:

IMPROVE HEALTH AND
WELL-BEING WITHIN THE HERD

OPTIMISE
MILK YIELD

INCREASE LABOUR
PRODUCTIVITY AND EFFICIENCY

REDUCE COSTS OF
INFERTILITY

INCREASE PRODUCTIVITY
AND SUSTAINABILITY
WITHIN THE HERD

SAVE ON LABOUR,
FERTILITY AND MEDICAL
TREATMENT COSTS

IMPROVE FARM
MANAGEMENT