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CowAlert for Researchers Set to Transform at Global Level

We have launched a bespoke application which, for the first time, offers the Agri-research market the ability to access, control and analyse unparalleled amounts of data.

Already being trialed in Europe, the USA and New Zealand, ‘CowAlert for Researchers’ offers a real-time data gathering and analysis experience. It scales up the power of CowAlert’s established monitoring and alerting modules, enabling researchers to control and analyse their own data or combine it with data from a large number of commercial farms.

IceRobotics has described the product as the’ single solution for daily cow monitoring and research’, offering researchers a less labour-intensive monitoring system which can be tailored to their own specific requirements. A unique feature of CowAlert for Researchers is that it enables researchers to control the data collated by CowAlert and export it out of their own system, allowing for data merging and larger scale statistical analysis.

As well as generating interest across the global research market, the innovative system is currently being used in key dairy trials in the UK and Ireland.

CowAlert’s proven technology has been developed through years of dedicated research by IceRobotics. Available commercially to farmers for 7 years, it uses a unique rear leg-based sensor to continually monitor the health, lameness and fertility of each animal. It then alerts the farmer to any potential issues, significantly enhancing health and productivity through improved decision making.

The launch of CowAlert for Researchers takes the product to a new level, giving the research community access to the hours of data already stored in the CowAlert cloud which they can analyse in their own way.

Catherine Malcolm, Research Sales & Support from IceRobotics said: “This system is effectively transforming the way dairy research is done. With the ability to export and analyse large volumes of data, it makes the job of large-scale dairy research much easier and more efficient, in essence it offers vast amounts of useful data at the press of a button – at any time and in any place.

“Having worked at the forefront of dairy research for over 15 years, we are very excited about this new product and we are in discussions with many of the world’s leading research institutions who are keen to explore how CowAlert for Researchers can help them achieve their goals.

“We are committed to providing monitoring solutions which improve livestock well-being, whilst helping farmers and researchers to make better decisions with useful, timely data. We look forward to working with researchers across the globe as we continue to better understand livestock behaviour and create a more sustainable dairy industry.”

To find out how you can discover more data contact us today on 0131 541 2010